Finance Score: 2
Governance Score: -3
Support Score: 8
  • Poor Liquidity: -1
  • Fundraising costs low: +3
  • No conflicts policy: -1
  • Only 3 Trustees: -2
  • Good trustee age range: +3
  • All male board: -3
  • Overall weighted support: +8
Overall GiG Score: 7 ?

IHEART PRINCIPLES LIMITED

Prevention-based learning designed to increase resilience, wellbeing and mental health, and to alleviate emotional suffering. Programmes target youth aged 9-25, parents, educators and communities. All programmes, learning and content aim to help people deal with adversity, loss and difficulty and be better equipped to deal with life's challenges.
Analysis by Giving is Great

Positives:

  • The charity has received backing from multiple prominent grant makers recently
  • Fundraising costs are unusually low relative to funds raised

Regulatory & Governance issues to consider:

  • This charity does not have a Conflict of Interests policy
  • Why are there only 3 trustees?
  • Why is the Board completely male?
  • Over half the Board have joined recently

Financial issues to consider:

  • Liquidity appears to have been slender at the latest year end

Financial Data ?

Income & Spending ?
Sources of Income ?
Y/E Income
£k
Spending
£k
Surplus/
Deficit £k
Fundraising
Cost £k
Total
Funds £k
Unrestricted
Funds £k
Mths
Rsrvs
Staff Volun-
teers
30/06/23*£976£944£32£13£184£1842.390
30/06/22*£993£1,093£-101£51£152£1521.790
30/06/21£1,113£1,088£25£74£253£2532.890
30/06/20?£928£739£189£10£228£2283.780
30/04/19*£685£656£29£160£40£400.762
30/04/18£413£402£11n/an/an/an/an/an/a

Financial Ratios
Fundraising Costs/Relevant Income: 1.3%
Fundraising Costs/Total Spending: 1.4%
Senior Staff Costs/Total Spending: 41%
Highest pay band: £90,000-£100,000
Liabilities/Assets: 26%
Liabilities/Income: 7%
Unrestricted Funds/Total Funds: 100%
Reserves/Spending: 2.3 months
Net Current Assets/Spending: 2 months
Quick Ratio: 2.2
Asset Split ?
Balance Sheet History
Established: 8 years

www.iheartprinciples.com

info@iheartprinciples.com

02089121216

Charity Commission for England and WalesCompanies House
UN SDGs
?
Listed activities
  • Education/Training
  • Other Charitable Purposes
  • The Advancement Of Health Or Saving Of Lives
GiG Classification
  • Other education support
How it operates
  • Other charitable activities
  • Provides advocacy/advice/information
  • Provides services
Where it operates
  • Australia, Belgium, Denmark, Finland, Germany, Ireland, Israel, New Zealand, Northern Ireland, Norway, Scotland, South Africa, Spain, Sweden, Throughout England And Wales, United States,
Who it helps
  • Children/Young People
  • Other Charities Or Voluntary Bodies
  • Other Defined Groups
  • The General Public/Mankind

Who supports them? ?

Donations from Grant Makers ?

We have details on the following donations. Multi-year donations are allocated to the years for which they are earmarked.

Major supporters in last 5 years
Greater London Authority£143,545
Garfield Weston Foundation£100,000
John Lyon's Charity£90,000
City Bridge Trust£85,131
National Lottery Community Fund£79,330
DCMS£48,572
Wates Foundation£24,910
Postcode Society Trust£22,320
Specific Donations
Amount When
Months
To be used for
Garfield Weston Foundation - Main Grants award
£30,000 13/10/2023
iheart application for core costs
Wates Foundation - Resilient Youth Programme
£14,910 20/01/2023
The purpose of this funding is to deliver a project that will safeguard the mental health of disadvantaged CYP (children and young people) during their transition from primary to secondary school. In doing so, this project will respond to the urgent ....more
National Lottery Community Fund - ignite Hendon - Youth Wellbeing and Resilience Programme
£9,860 22/07/2022
The funding will be used to expand reach to children and young people aged 9-13 by adding an initial referral pathway to their Digital Wellbeing and Resilience Programme. The project aims to prevent the development of mental health conditions ....more
Garfield Weston Foundation - Main Grants award
£50,000 04/03/2022
iheart Application for a Contribution Towards Core Costs
Postcode Society Trust - RESILIENCE TUTORING PROJECT: 1-1 Mental Wellbeing Support for Vulnerable Youth
£22,320 26/02/2022
Funding enabled delivery of the accredited iheart Wellbeing & Resilience programme to 40 vulnerable children and young people.
National Lottery Community Fund - Creating a Resilient Family Project - Online Support for Parents & Carers
£9,820 19/03/2021
11
The funding will be used to develop and expand the groups online programme to support families in need. The project aims to develop resilience strengthen relationships and improve wellbeing.
City Bridge Trust - Grant to IHEART Principles
£48,681 28/09/2020
towards the cost of a programme adaption and development lead, teacher training and supervision support and resources such as IT development, graphics and materials to deliver a newly adapted early intervention mental health resilience programme ....more
DCMS - Coronavirus Community Support Fund
£48,572 29/07/2020
"The fund aims to:1) To reduce closures of essential charities that provide essential services to vulnerable groups during the COVID-19 crisis by ensuring they have the financial resources to operate, thereby reducing the burden on public ....more
City Bridge Trust - Grant to IHEART
£36,450 05/06/2020
£36,450 towards costs as outlined in your application excluding marketing and IT suppport.
Garfield Weston Foundation - Main Grants award - COVID19 response
£20,000 05/06/2020
IHEART Schools Resilience Project
Wates Foundation - IHEART
£10,000 20/05/2020
Development of the IHEART Junior Resilience Curriculum.
John Lyon's Charity - Main grant to Innate Health
£90,000 11/03/2020
36
Schools Resilience Project
National Lottery Community Fund - Resilience Education for Children Aged 7-10
£9,950 18/02/2020
8
The funding will be used to design, develop and roll out a pilot Junior Programme for children aged 7-10, with the aim to improve confidence and self-esteem.
Greater London Authority - IHEART
£143,545 01/01/2020
Positive activities for young people involved in crime or at risk of crime or exclusion
National Lottery Community Fund - The IHEART Schools Resilience Programme
£49,700 12/12/2019
12
The IHEART Schools Resilience Programme aims to help stem the mental health crisis amongst youth and to catalyse a step-change in how young people perceive their wellbeing and mental health, creating resilient adults and contributing members of ....more
National Lottery Community Fund - IHEART Facilitator ResilienceTraining
£10,000 15/10/2018
12
The project will train teachers to deliver a programme of wellbeing activities that will support young people of school age. The aim is to improve mental health and personal resilience.
National Lottery Community Fund - UNCOVERING RESILIENCE - Preventative Mental Health Education
£10,000 06/09/2017
12
This project will create an intervention programme enabling people to look creatively at their problems and manage life challenges. The programme will support people to reach their potential and address issues at the earliest possible point.
Show more rows

Data sourced from Donors via 360 Giving

How is it governed?

Trustees (3)
Current Trustees appointed
Gender Split

Age Range of Trustees: 27-56
  • ETHAN GABRIEL KRELL Appointed: 2024, Occupation: Consultant
  • TERRY ANNE RUBENSTEIN (Chair) Appointed: 2024, Occupation: Founder
  • TOBY KAHAN Appointed: 2024, Occupation: Educator
Legal constitution
  • Charitable company registered in England & Wales on 12/05/2017, number: 1173025
  • Registered at Companies House on 07/10/2016, number: 10415309
Gift Aid
  • Registered with HMRC for Gift Aid
Policies in force
  • Bullying and harassment policy and procedures
  • Complaints handling
  • Complaints policy and procedures
  • Financial reserves policy and procedures
  • Internal charity financial controls policy and procedures
  • Internal risk management policy and procedures
  • Paying staff
  • Risk management
  • Safeguarding policy and procedures
  • Safeguarding vulnerable beneficiaries
  • Serious incident reporting policy and procedures
Filing Record
6 returns made; AR23: 2 days late, AR22: 107 days late, AR19: 3 days late,
Recent reorganisation events:
  • Asset transfer in from INVINCIBLE ME on 13/12/2022
Main office

iheart Principles Ltd
Suite 2
3 Sunny Place
London
NW4 1RS

Objectives

TO RELIEVE ILL MENTAL HEALTH AND TO PROMOTE AND PROTECT GOOD MENTAL HEALTH THROUGH THE PROVISION OF COURSES AND WORKSHOPS IN THE SUBJECTS OF RESILIENCE AND THE PRINCIPLES OF INNATE HEALTH

Data Sources

Charity Commission for England and Wales
360 Giving

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