Giving is Great helps donors make positive choices about which charities to support based on evidence of their impact and how much support they receive from professional grant makers.
When you are next asked to support a cause, see how it stacks up.
Of course you want to support causes that tug your heart strings.
But you also need to be sure they will have a real impact.
Stop worrying about the amount spent on overheads, start focusing on what really matters.
Impact measurement is the equivalent of a profit and loss account for an investment.
We are supporting this brilliant initiative to inform people about charities during the run up to Christmas and hopefully raise more than £250,000 for them. Look out for the calendars in John Lewis & Waitrose